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Apps (Web and Mobile)

Technology and development is at the heart of PRDXN; our largest team is our Development team, and they love to build stuff.

Developers joining PRDXN go through technology, skillset, cultural and behavioral training to become active and valuable team contributors with a deep appreciation for design/UX details. They can self-organize, take project ownership, avoid the “not-my-job” mentality, and respect that TEAM means “together everyone achieves more!”

We constantly improve our project execution and Agile/Scrum practices’ efficiency and effectiveness, which is driven by our “continuous improvement” Six Sigma background. We clearly define the users and user stories behind what we’re building, along with crystal-clear “definitions of done.” We’re constantly evaluating the priority order of what needs to be executed to effectively plan and complete Sprints (one- to two-week execution cycles). We promote a culture that epitomizes Agile/Scrum behaviors and constraint-based problem solving.

Additionally, we’re always improving the execution process’ efficiency and effectiveness through peer development, continuous testing and verification, and the adoption of best-in-class, proven DevOps and continuous integration practices.

We recommend and deliver solutions that don’t just satisfy your goals and user stories, but are also conscious of your bottom line. That’s why we recommend design and build solutions that are scalable and cost-effective from an ongoing-maintenance perspective.

What You Get

  • Custom App Development for Web & Mobile
  • Open-Source Technologies (incl. Javascript, ReactJS, nodeJS, AngularJS, React Native, Laravel, MongoDB, etc.)
  • API Development
  • Design/UX
  • User Stories
  • Solution Architecture
  • Project Management
  • Front-end Development (FED)
  • Back-end Development (BED)
  • Automated Testing (Selenium, Behat)
  • Manual Testing/QA
  • Multiple Release Management
  • MVP Management

Development & Testing Support

Ensuring that what you’ve built is adequately maintained and continuously enhanced for greater performance.

Sites, applications and SAAS platforms don’t just maintain themselves; they need to be regularly updated and tweaked to continue delivering a top-notch user experience and high conversion rates. Without a team to support this, what you’ve spent valuable time and money on building, may very well depreciate, jeopardising your business goals.

Security maintenance also doesn’t take care of itself. We live in a world where everything is constantly advancing and improving; examples include security threats, protection tactics and patches. If you don’t stay ahead of the curve, you’ll find yourself dealing with something that could’ve been prevented.

Design/UX shouldn’t be neglected either. The design/UX that supported you for the last two years can eventually become obsolete, frustrating your buyers and killing your conversion rate.

Is your internal team getting tired of being bug fixers? Maybe they want to work on the latest and greatest ideas? Maybe your team simply needs more support? We can be provide you with the necessary resource bandwidth support to help you get more stuff done.

What You Get

  • Audit & Activity Prioritization:
    • Cross-Browser and Device Usability
    • Technology Speed/Performance
    • Technology Security
    • Technology Upgrades
    • Design/UX
    • On-Site Search Engine Optimisation (SEO)
  • Optimization & Enhancement
  • As-Needed Resource Bandwidth Support:
    • Project Managers/Scrum Masters
    • Designers
    • Developers
    • Testers

E-commerce

Building e-commerce solutions that drive increased conversions.

We’ve supported various types of retailers to date, selling their services and products online. We offer e-commerce solutions that observe the best practices of profitable online stores today. We also provide successful and well-used e-commerce solutions, such as Magento, which are efficient and cost-effective to maintain and scale.

What You Get

  • Security & Performance Audits
  • Magento Community Site (Design/Build/Support & Maintenance)
  • Magento Enterprise Site (Design/Build/Support & Maintenance)
  • Wordpress WooCommerce Site (Design/Build/Support & Maintenance)
  • B2C e-commerce Implementations
  • B2B e-commerce Implementations
  • Integrations that cover:
    • CRM (e.g. SalesForce, Zoho)
    • ERP (e.g. NetSuite)
    • OMS
    • Reservation Systems (e.g. BookingBoss)
    • Email Campaign Systems
    • Support Desk Systems
    • CMS (Content Management Systems)
    • Social Platforms
    • Tax Systems
    • Payment Gateways
    • User Reviews (e.g. Reevoo)
    • Survey Tools
  • As-Needed Resource Bandwidth Support:
    • Project Managers/Scrum Masters
    • Designers
    • Developers
    • Testers

Digital Marketing

Banners, Email, Landing Pages and Microsites: PRDXN’s Your Execution Team.

Clients keep relying on us to be their one-stop shop for various digital marketing needs. Banners, email, landing pages and microsites are still popular methods of digital marketing, even after decades. That’s because they’re easier to design, build and launch. They’re also efficient means of getting your brand on the web and reminding existing customers of why they initially chose you.

What You Get

  • Banners:
    • Creative Concepting (including Copy)
    • Resizing and/or Versioning
    • Building (.gif, .fla, .html)
    • Conversion (Flash to HTML5)
  • Email, eDMs, Newsletters:
    • Template Design
    • Copy
    • Building (Responsive)
    • Testing (Cross-Browser & Cross-Device)
    • (ESP) Email Service Provider Selection and Management (MailChimp, Lyris, ConstantContact, etc.)
  • Landing Pages and Microsites:
    • Design/UX
    • SEO-Optimised Copy
    • Building (Responsive)
    • Testing (Cross-Browser & Cross-Device)
    • Go-Live Support
  • As-Needed Resource Bandwidth Support:
    • Project Managers/Scrum Masters
    • Designers
    • Copywriters
    • Developers
    • Testers

Design & UX

Designing innovative user experiences that increase engagement and conversion rates.

We use the user profiles and user stories uncovered to drive our design thinking. Our design team works closely with you to identify the messages you want to communicate and the goals of each webpage to drive conversions.

What You Get

  • User (incl. Buyer) Profiles
  • User (incl. Buyer) Stories
  • Information Architecture
  • Wireframing
  • Designs (psds)

Content Marketing

Creating compelling content that drives customer engagement and conversions.

We use our execution experience to determine the content strategies that have the most powerful ROI impact, given the product or service you’re offering. Based on the chosen strategy, we work with you to create an intelligent content calendar. Then, we move forward to create and use the content by publishing and sharing it, continually keeping you informed of the results.

Note: Content creation/marketing is a vital part of your SEO strategy. The most efficient way to build backlinks to your online presence is by publishing highly engaging and share-worthy content, so people can link back to it. This is one of the most sustainable approaches to ongoing SEO success.

What You Get

  • Content Calendar/Schedule
  • Imagery & Infographic Content for Social Platforms* & Sites
  • SEO-Optimised (or Hashtag Optimised) Text Content for Social Platforms* & Sites
  • Blog Copywriting & Imagery Creation
  • Administering Content Across Social Platforms* & Sites
  • *Social Platforms: Facebook, Instagram, Snapchat, Twitter, LinkedIn, etc.

Tools & Technologies

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AngularJS
PHP
Node.js
MySQL
mongoDB
WordPress
Drupal
CodeIgniter
GitHub
BitBucket
GRUNT
Bower
JIRA